about

I love to Travel!

And Florida is a great place to see many different places and attractions. For those who don’t know Florida it can be divided into three parts, South Florida, The Panhandle and Central Florida. Each part has its own distinct culture.

If you are in or coming to Florida spend a few minutes and get some ideas about this wonderful state

 

About me:

After Serving in the US Air Force, followed by joining a major telecommunications company where I worked my way from the bottom to reporting to the president then taking early retirement, I started the Crystal Group in 1991 as a seller of Promotional Advertising Products.

Over the years I became proficient in

  • direct mail,
  • copywriting,
  • logo design,
  • e-mail advertising,
  • web site management/hosting and
  • web site set-up for my clients.

Today, The Crystal Group is a one stop shop for increasing the visibility (read sales) for small and medium size business’.

When I started on the Internet it was basically run by engineers for engineers.

Advertising was a no-no. Boy has this changed!

Since 2018, I’ve spent untold hours and dollars following the Internet, updating my skills and learning about the impact social medial and video ads have played in the advertising world. To me, as with my staff, everyday is a learning day. 

Now, it’s 2020 and th